Struggling to sell – call in the makeover professionals:
This challenging climate inspired Christian Warman and Simon Tollit to set up Tedworth Property, a small London agency that will take on properties that have been sitting on the market for six months or more, otherwise known as stale stock.
Their method is simple: come up with fresh marketing ideas and material – and reprice the property. They recommend knocking 10% off the original asking price. ‘Any less and it could go unnoticed’ says Tollit. They recently sold a flat which had sat overlooked for six months within a week of re-launch.